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Ryan Deiss, Google Penguin, And Security In Marketing
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Today, Google’s algorithm update known as Penguin 4.0 is part of the over 200 signals used in Google’s core algorithm, the key feature being real-time updates every time Google crawls a site. Rather than affecting a whole website’s ranking, Penguin only devalues spam, disaffecting the ranking of individual pages based on spam signals. Years ago, →